Hi there! My name is Juwan and I live in a beautiful city called Breda in The Netherlands. I have participated at the European Sales Competition and I would really like to tell you some more about my reasons why to apply.
Let's go back a couple of years in the past. At 16 years old I started studying International Business and Marketing at Avans University of Applied Sciences. I moved out of my parents’ house and got myself a nice place in Breda. I have always been interested in Sales and Marketing, but unfortunately we did not get to practice with sales as much as I had hoped and wanted. I felt like there was more to sales than I had already been taught. That need to learn more about sales made me decide to start my Minor in International Sales and Account Management. It was the perfect decision for me. We got to practice a lot of sales conversations and we really learned how to find out what your customer really wants and how you can help him or her in the best way possible. During my minor I found out that I really had a passion for sales.
After a short while I heard that my University was training some students to compete in a sales competition. They told me that the students would be trained in sales and that the best two students were going to compete in the European Sales Competition in Edinburgh. I was sold. This would give me the opportunity to develop not only my sales skills but also my skills in the English language. And that whilst competing with other students – which made if even more exciting for me. So I applied.
And, as I already had thought, we practiced a lot of cases. We learned how there are different methods to use during a conversation and how to find out what the specific need of your customer is. After that, we learned how to fulfill that need in the best way you can but while being beneficial for both parties. I really enjoyed being in contact with the customer and trying to find out his/her specific need.
So, we practiced and practiced. And I got better and better. After a while it was time to do the official “match” with the other students. I was so nervous. I had no idea how prepared the other students were and did not know if I was going to be lucky with an “easy customer”. We had the sales conversation in front of the panel of judges. And when every student had done the conversation, it was time to announce which two students could compete in the European Sales Competition..
So, will I see you in Edinburgh too?